John Pavlik

John Pavlik is a scholar in the fields of journalism and media studies. He specializes in the impact of new technology on journalism, media and society. His research is largely based on studying the interactivity of new media.





Here he is being interviewed about a new software he is developing in 2007.



While at Columbia University in 1997 he came up with a concept to explain the source of online news contents. This concept is called the "Three Stages of Online News Content". These three stages are as follows:

• Stage 1: Posting repurposed content taken directly from printed or over-air media. This is currently the most dominating format used.
• Stage 2: Posting repurposed information augmented with original content.
• Stage 3: Enhancing the cyberspace community while establishing a willingness to experiment with new forms of storytelling.

His work has been published many times over the years. His portfolio includes multiple books and many computer software packages for journalism education and communication. His most recent book, Converging Media, was co-authored by Shawn McIntosh. Converging Media is a new introduction to mass communication which is focused on everyday technology use in the current media environment and where it may be going.

Dr. John Pavlik talks about his book Media in the Digital Age and his related research.




John V. Pavlik has received his Ph.D. and M.A. in mass communications from the University of Minnesota. In 1978 he graduated from the University of Wisconsin at Madison School of Journalism and Mass Communication. He is a professor and chair of the Department of Journalism and Media Studies at the School of Communication and Information, Rutgers, the State University of New Jersey.

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